With the rising demand for video content in digital marketing, live streaming is a tool that can generate fast, relevant content for the internet with greater hype and immediacy. By broadcasting live events, brands can now engage with their audience through streaming social media platforms like Facebook Live, YouTube Live, Livestream and Twitter Periscope as the events happen.
Live Streaming on Social Media
Bring your show to the world
From sports to seminars, brands are reaching beyond the physical audience with live streaming. With the ability to view on any device, including desktops, tablets, mobile devices, and Roku-connected TVs; brands can now connect with new customers, stakeholders and even employees with ease.
Live Multicam Production
Capture every nuance of your performance or set up multiple cameras at different viewpoints; a Multicam live production can create a more immersive experience for your live stream. Cgangs provide you with the tools and know-how to bring your live production to the next level.
Stream Live to Multiple Destinations
Maximise your reach by streaming your event to multiple platforms like YouTube Live or Facebook Live simultaneously. For a more optimised setup, leverage on the Simulcast feature of Livestream Cloud Platform to send a single stream toYouTube Live, Periscope, and Twitch simultaneously without clogging your venue’s internet connection.
*Premium and Enterprise plans only.
Businesses, publishers, show organisers, training institutions or even places of worship, are using live streaming to broadcast content to the world. By setting up a workflow to interact with the audience during the live event, live streaming becomes an effective tool for a two-way communication. You can even make use of Livestream’s online platform to create ticketed content for monetisation.
Live Events or Shows
News Feeds and Updates
Product Launches and Reviews
Training and Demonstrations
Entertainment and Live Chat
Interview and Discussions
Speeches and Announcements
Sermons and Worship
How It Works
Live streaming is a technology used to deliver video content to computers and mobile devices over the internet. Cameras, webcams or even smartphones are used to capture a live feed to a workstation, which mixes and encodes the video signal via a software or hardware system. With a stable internet connection, the live feed is transmitted to an online platform that allows the audience to begin watching almost immediately.